---
product_id: 93230460
title: "Practical Google Analytics and Google Tag Manager for Developers"
price: "23880 kr"
currency: ISK
in_stock: true
reviews_count: 5
url: https://www.desertcart.is/products/93230460-practical-google-analytics-and-google-tag-manager-for-developers
store_origin: IS
region: Iceland
---

# Practical Google Analytics and Google Tag Manager for Developers

**Price:** 23880 kr
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Practical Google Analytics and Google Tag Manager for Developers
- **How much does it cost?** 23880 kr with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.is](https://www.desertcart.is/products/93230460-practical-google-analytics-and-google-tag-manager-for-developers)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

Practical Google Analytics and Google Tag Manager for Developers : Weber, Jonathan: desertcart.in: Books

Review: Con un nivel medio es más que suficiente para seguir este libro. No sólo hace de "tutorial" de ejemplos prácticos para medición e implementación en Google Analytics y Google Tag Manager, sino que razona el porqué de utilizar una funcionalidad u otra y propone buenas prácticas a la hora de depurar datos, organizar el flujo de trabajo y demás. Aunque diga para desarrolladores, con un nivel básico de JS se sigue sin problema; si eres desarrollador, hará que comprendas perfectamente aquello que se pide desde marketing. En resumen, tanto si eres de marketing como desarrollador o ambos, consolidarás el conocimiento de ambas herramientas y sus potenciales usos.
Review: very detailed on the technical side so not for a beginner

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #44,536 in Computers & Internet |
| Country of Origin  | India |
| Customer Reviews | 4.3 4.3 out of 5 stars (38) |
| Dimensions  | 17.8 x 1.7 x 25.4 cm |
| Edition  | 1st ed. |
| ISBN-10  | 148420266X |
| ISBN-13  | 978-1484202661 |
| Importer  | Atlantic Publishers and Distributors (P) Ltd., 7/22, Ansari Road, Darya Ganj, New Delhi - 110002 INDIA, Email – customercare@atlanticbooks.com, Ph – 011-47320500 |
| Item Weight  | 522 g |
| Language  | English |
| Print length  | 350 pages |
| Publication date  | 29 October 2015 |
| Publisher  | Springer Nature |

## Images

![Practical Google Analytics and Google Tag Manager for Developers - Image 1](https://m.media-amazon.com/images/I/61AF5wJAj7L.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Review
*by C***N on 1 September 2019*

Con un nivel medio es más que suficiente para seguir este libro. No sólo hace de "tutorial" de ejemplos prácticos para medición e implementación en Google Analytics y Google Tag Manager, sino que razona el porqué de utilizar una funcionalidad u otra y propone buenas prácticas a la hora de depurar datos, organizar el flujo de trabajo y demás. Aunque diga para desarrolladores, con un nivel básico de JS se sigue sin problema; si eres desarrollador, hará que comprendas perfectamente aquello que se pide desde marketing. En resumen, tanto si eres de marketing como desarrollador o ambos, consolidarás el conocimiento de ambas herramientas y sus potenciales usos.

### ⭐⭐⭐ Review
*by B***M on 9 January 2018*

very detailed on the technical side so not for a beginner

### ⭐⭐⭐⭐⭐ Review
*by S***O on 17 October 2016*

Per chi cerca esempi concreti e implementazioni avanzate di script per Google Tag Manager, oltre alla teoria, questo libro non può mancare nella propria libreria. Jonathan Weber e il team di Lunametrics dimostrano, se mai ce ne fosse stato bisogno, per l'ennesima volta tutta la loro preparazione. Vivamente consigliato !

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---

*Product available on Desertcart Iceland*
*Store origin: IS*
*Last updated: 2026-05-19*