




📈 Master marketing like a pro with the ultimate industry bible!
Principles of Marketing (17th Ed) by Gary Armstrong and Philip T. Kotler is a globally acclaimed textbook offering the latest marketing theories and practical strategies. With a strong 4.3-star rating and trusted by professionals worldwide, this edition equips you with essential knowledge to excel in today’s dynamic marketing landscape.


| ASIN | 9352865618 |
| Customer Reviews | 4.3 4.3 out of 5 stars (140) |
| Dimensions | 7.99 x 10 x 1.85 inches |
| ISBN-10 | 9789352865611 |
| ISBN-13 | 978-9352865611 |
| Item Weight | 2.81 pounds |
| Language | English |
| Print length | 728 pages |
| Publication date | January 1, 2018 |
| Publisher | PEARSON INDIA |
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