---
product_id: 731467192
title: "Sony BRAVIA 5 98 Inch TV, Mini LED, 4K Smart Google TV, XR Processor with AI Technology,120hz Television with Dolby Vision/Atmos, Exclusive Features for PlayStation®5, K-98XR50, 2025 Model"
brand: "sony"
price: "1900846 kr"
currency: ISK
in_stock: true
reviews_count: 13
category: "Sony"
url: https://www.desertcart.is/products/731467192-sony-bravia-5-98-inch-tv-mini-led-4k-smart
store_origin: IS
region: Iceland
---

# Exclusive PlayStation 5 features + HDMI 2.1 support Mini LED with XR Backlight Master Drive for ultra-bright contrast XR Processor with AI for real-time scene enhancement Sony BRAVIA 5 98 Inch TV, Mini LED, 4K Smart Google TV, XR Processor with AI Technology,120hz Television with Dolby Vision/Atmos, Exclusive Features for PlayStation®5, K-98XR50, 2025 Model

**Brand:** sony
**Price:** 1900846 kr
**Availability:** ✅ In Stock

## Summary

> 📺 Elevate your entertainment — where AI meets epic 98-inch brilliance!

## Quick Answers

- **What is this?** Sony BRAVIA 5 98 Inch TV, Mini LED, 4K Smart Google TV, XR Processor with AI Technology,120hz Television with Dolby Vision/Atmos, Exclusive Features for PlayStation®5, K-98XR50, 2025 Model by sony
- **How much does it cost?** 1900846 kr with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.is](https://www.desertcart.is/products/731467192-sony-bravia-5-98-inch-tv-mini-led-4k-smart)

## Best For

- sony enthusiasts

## Why This Product

- Trusted sony brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Seamless Streaming Hub:** Google TV integration with voice control, Apple AirPlay 2, and Google Cast puts all your favorite apps in one place.
- • **Next-Level Gaming Ready:** Optimized for PlayStation 5 with exclusive features and lag-free HDMI 2.1 inputs to dominate your gameplay.
- • **AI-Powered Picture Perfection:** XR Processor intelligently enhances color, contrast, and clarity in real-time for stunning visuals.
- • **Immersive Dolby Vision & Atmos:** Experience cinema-grade visuals and sound with Dolby Vision HDR and Dolby Atmos audio for your living room.
- • **Cinematic Brilliance in Every Pixel:** Mini LED tech delivers breathtaking brightness and deep blacks for a truly immersive 4K experience.

## Overview

The Sony BRAVIA 5 K-98XR50 is a 98-inch Mini LED 4K Smart TV featuring the advanced XR Processor with AI technology for real-time picture enhancement. It supports 120Hz refresh rate, Dolby Vision HDR, and Dolby Atmos audio for a premium cinematic experience. Designed with exclusive PlayStation 5 features and HDMI 2.1 inputs, it offers gamers ultra-smooth, lag-free performance. Integrated Google TV with voice control and streaming app access makes it a versatile entertainment hub, while XR Triluminos Pro delivers billions of accurate colors. This 2025 model combines cutting-edge display tech and smart functionality to transform your home viewing and gaming experience.

## Description

Step up to Mini LED brightness and contrast, and the big screen experience you’ve always dreamed of. A crystal-clear picture, upscaled with AI technology, and sizes ranging up to a massive 98 inches, will make movie nights unforgettable. Unique gaming features and support for HDMI 2.1 unlock the full potential of your favorite games.

Review: Fantastic Quality Sony television with incredible 4K upscaling at a reasonable price - This TV is well worth the money with fantastic picture quality using my PS5, my Apple TV 4K, and the built-in google OS. The Dolby Vision HDR is impressive. The picture is very clear and vivid, even with settings turned down. I am quite impressed with the mini LED ability to deliver much deeper blacks in movies and games. It was super easy for me to set up. The legs (or feet) just slide right into their slots and click into place with no other hardware required to install them. I have mine connected to my fiber optic internet connection via cat 6 cable. The peripherals are connected via high speed HDMI cables. The built-in speakers have decent sound quality, better than I expected in my modest apartment. I may invest in a sound bar in the future for improved “surround” sound effects that take advantage of the Dolby Atmos audio. It powers on instantly and has ZERO lag time when operating, putting it MILES ahead of any fire tv set I’ve owned before it. I became tired of the 3-year shelf life of my old Insignia, as the back light quit suddenly. I was willing to invest in a better quality built Sony television that should last for many years longer, instead of throwing away a cheap television every few years, since electronic waste is fast becoming a major problem today. I’ve had great success with Sony TVs in the past, including my first 40 inch Bravia HD TV I bought back in 2005, which still works great today as a second tv in my bedroom. My only complaint is that only two of the four HDMI plugs are 2.1. You really do get what you pay for!
Review: Beautiful picture and sound. Easy setup! - We've owned this TV for about a month now, and I can say I'm very impressed. The picture quality, depth of color, sound, all very good. I'm sure other reviews talk about that. I was very impressed with the ease of installation. I cut two or three plastic straps and the whole box just lifted off the base. Then you put down the feet, which clip into the base effortlessly, and put it where it's going to live. I turned it on, connected it to my WiFi, and Google TV did the rest. It sounds like I'm over simplifying it, but it literally was that easy. I've been enjoying it ever since.

## Features

- MINI LED BRIGHTNESS AND CONTRAST: Thousands of Mini LEDs are precisely controlled by XR Backlight Master Drive to deliver captivating brightness and authentic contrast.
- BILLIONS OF REAL-WORLD COLORS: Access billions of accurate real-world colors with XR Triluminos Pro.
- POWERFUL TV PROCESSING WITH AI: XR Processor with AI technology intelligently enhances every scene in real-time boosting color, contrast, and clarity.
- EVERYTHING YOU STREAM. ALL IN ONE SCREEN: Get access to all your favorite streaming apps in one place with Google TV. With Google Assistant, simply use your voice to search and ask questions. Easily stream to your TV with support for Apple AirPlay 2 and Google Cast.
- MOVIES INCLUDED: Get movies included and access to the largest IMAX Enhanced collection with the SONY PICTURES CORE app.
- STUDIO CALIBRATED PICTURE: See picture quality just as the creator’s intended with studio calibrated picture modes specially designed for Netflix, Prime Video, and SONY PICTURES CORE.
- MORE IMMERSIVE MOVIE EXPERIENCE: Get a truly cinematic viewing experience with support for Dolby Vision and Atmos, IMAX Enhanced, and DTS:X.
- CRYSTAL CLEAR PICTURE POWERED BY AI: Upscale all your HD and digital content and bring back lost detail with XR Clear Image and AI technology.
- BLUR-FREE ACTION: See blur-free picture quality in fast-moving sports and action-packed movies powered by XR Motion Clarity.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B0DYK7MWJ1 |
| Aspect Ratio | 16:9 |
| Batteries | 2 AAA batteries required. |
| Best Sellers Rank | #14,010 in Electronics ( See Top 100 in Electronics ) #61 in LED & LCD TVs |
| Brand Name | Sony |
| Color Name | Black |
| Customer Reviews | 4.4 4.4 out of 5 stars (193) |
| Date First Available | May 26, 2025 |
| Item Weight | 152.1 Pounds |
| Item model number | K98XR50 |
| Output Wattage | 40 Watts |
| Product Dimensions | 19.2 x 86.6 x 52.2 inches |
| Special Features | Built-in Mic Switch, ECO Dashboard, Exclusive features for PlayStation 5, Perfect for PlayStation 5, Sony Pictures CORE |
| Standing screen display size | 98 Inches |
| Voltage | 120 Volts (AC) |

## Product Details

- **Aspect Ratio:** 16:9
- **Brand:** Sony
- **Connectivity Technology:** Bluetooth, Ethernet, HDMI, USB, Wi-Fi
- **Display Technology:** Mini Led
- **Included Components:** Power Cable, Remote Control, Stand, User Manual, Warranty Card
- **Product Dimensions:** 19.2"D x 86.6"W x 52.2"H
- **Refresh Rate:** 120 Hz
- **Resolution:** 4K, 1080p, 720p
- **Screen Size:** 98 Inches

## Images

![Sony BRAVIA 5 98 Inch TV, Mini LED, 4K Smart Google TV, XR Processor with AI Technology,120hz Television with Dolby Vision/Atmos, Exclusive Features for PlayStation®5, K-98XR50, 2025 Model - Image 1](https://m.media-amazon.com/images/I/71d6p5TlbxL.jpg)
![Sony BRAVIA 5 98 Inch TV, Mini LED, 4K Smart Google TV, XR Processor with AI Technology,120hz Television with Dolby Vision/Atmos, Exclusive Features for PlayStation®5, K-98XR50, 2025 Model - Image 2](https://m.media-amazon.com/images/I/71I8PuXGSCL.jpg)
![Sony BRAVIA 5 98 Inch TV, Mini LED, 4K Smart Google TV, XR Processor with AI Technology,120hz Television with Dolby Vision/Atmos, Exclusive Features for PlayStation®5, K-98XR50, 2025 Model - Image 3](https://m.media-amazon.com/images/I/81QhXTO110L.jpg)
![Sony BRAVIA 5 98 Inch TV, Mini LED, 4K Smart Google TV, XR Processor with AI Technology,120hz Television with Dolby Vision/Atmos, Exclusive Features for PlayStation®5, K-98XR50, 2025 Model - Image 4](https://m.media-amazon.com/images/I/81WtjAaO+eL.jpg)
![Sony BRAVIA 5 98 Inch TV, Mini LED, 4K Smart Google TV, XR Processor with AI Technology,120hz Television with Dolby Vision/Atmos, Exclusive Features for PlayStation®5, K-98XR50, 2025 Model - Image 5](https://m.media-amazon.com/images/I/71eRWYdVBHL.jpg)

## Questions & Answers

**Q: Can you control this TV with your voice?**
A: Yes, you can ask Google to find movies, stream apps, play music, and control the TV - all with your voice. Even get answers, control smart home devices, and more. Press the Google Assistant button on your remote to get started.

**Q: Can you wirelessly stream content from your phone to the TV?**
A: Yes, you can easily stream movies, shows, photos, and more to your TV from your Android device with Chromecast built-in or Apple device with AirPlay 2.

**Q: Does this TV work with Alexa?**
A: Yes, through an Alexa enabled device (sold separately), ask Alexa to change channels, adjust volume, and turn your TV on/off.

**Q: Can you video chat?**
A: Yes with the optional BRAVIA CAM (sold separately) – automatically optimizes picture and sound according to your room environment, and you can enjoy video chat on a bigger screen

**Q: Does this TV have enhanced audio?**
A: ·With Acoustic Multi-Audio, sound positioning tweeters produce wider, elevated sound that matches the picture you see. Pair BRAVIA TV with compatible Sony soundbars for the ultimate cinema-like experience at home.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Fantastic Quality Sony television with incredible 4K upscaling at a reasonable price
*by C***Y on January 26, 2026*

This TV is well worth the money with fantastic picture quality using my PS5, my Apple TV 4K, and the built-in google OS. The Dolby Vision HDR is impressive. The picture is very clear and vivid, even with settings turned down. I am quite impressed with the mini LED ability to deliver much deeper blacks in movies and games. It was super easy for me to set up. The legs (or feet) just slide right into their slots and click into place with no other hardware required to install them. I have mine connected to my fiber optic internet connection via cat 6 cable. The peripherals are connected via high speed HDMI cables. The built-in speakers have decent sound quality, better than I expected in my modest apartment. I may invest in a sound bar in the future for improved “surround” sound effects that take advantage of the Dolby Atmos audio. It powers on instantly and has ZERO lag time when operating, putting it MILES ahead of any fire tv set I’ve owned before it. I became tired of the 3-year shelf life of my old Insignia, as the back light quit suddenly. I was willing to invest in a better quality built Sony television that should last for many years longer, instead of throwing away a cheap television every few years, since electronic waste is fast becoming a major problem today. I’ve had great success with Sony TVs in the past, including my first 40 inch Bravia HD TV I bought back in 2005, which still works great today as a second tv in my bedroom. My only complaint is that only two of the four HDMI plugs are 2.1. You really do get what you pay for!

### ⭐⭐⭐⭐⭐ Beautiful picture and sound. Easy setup!
*by L***T on December 23, 2025*

We've owned this TV for about a month now, and I can say I'm very impressed. The picture quality, depth of color, sound, all very good. I'm sure other reviews talk about that. I was very impressed with the ease of installation. I cut two or three plastic straps and the whole box just lifted off the base. Then you put down the feet, which clip into the base effortlessly, and put it where it's going to live. I turned it on, connected it to my WiFi, and Google TV did the rest. It sounds like I'm over simplifying it, but it literally was that easy. I've been enjoying it ever since.

### ⭐⭐⭐⭐⭐ Good quality product.
*by B***. on February 4, 2026*

Great quality picture and functions for the best price I could find for the same Model.

## Frequently Bought Together

- Sony BRAVIA 5 98 Inch TV, Mini LED, 4K Smart Google TV, XR Processor with AI Technology,120hz Television with Dolby Vision/Atmos, Exclusive Features for PlayStation®5, K-98XR50, 2025 Model
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---

*Product available on Desertcart Iceland*
*Store origin: IS*
*Last updated: 2026-02-17*