--- product_id: 681174638 title: "e.l.f. Soft Glam Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 31 Medium Neutral" brand: "e.l.f." price: "3345 kr" currency: ISK in_stock: true reviews_count: 13 category: "E.L.F." url: https://www.desertcart.is/products/681174638-e-l-f-soft-glam-foundation-medium-coverage-long-lasting store_origin: IS region: Iceland --- # 12+ hrs long-lasting wear 100% Vegan & Cruelty-Free 1% Hydrating Hibiscus Complex e.l.f. Soft Glam Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 31 Medium Neutral **Brand:** e.l.f. **Price:** 3345 kr **Availability:** ✅ In Stock ## Summary > ✨ Glow longer, feel lighter — your skin’s new BFF! 💖 ## Quick Answers - **What is this?** e.l.f. Soft Glam Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 31 Medium Neutral by e.l.f. - **How much does it cost?** 3345 kr with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.is](https://www.desertcart.is/products/681174638-e-l-f-soft-glam-foundation-medium-coverage-long-lasting) ## Best For - e.l.f. enthusiasts ## Why This Product - Trusted e.l.f. brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Effortless Satin Glow:** Achieve a smooth, radiant finish that feels weightless all day. - • **Skin-Loving Hydration:** Infused with hibiscus and fruit extracts for breathable, non-cakey comfort. - • **Universal Skin Harmony:** Formulated for dry, oily, and combination skin types—your all-day essential. - • **Build Your Perfect Coverage:** Medium, buildable formula lets you customize your flawless look. - • **Ethical Beauty, Affordable Luxury:** Cruelty-free, vegan, and toxin-free at a price that fits your lifestyle. ## Overview e.l.f. Soft Glam Foundation offers medium, buildable coverage with a breathable, hydrating formula enriched with hibiscus and fruit extracts. Designed for all skin types, it delivers a smooth satin finish that lasts over 12 hours. This vegan, cruelty-free foundation combines ethical beauty with affordable luxury, making it a must-have for a flawless, natural look. ## Description Product Description Soft Glam Satin Foundation - 31 Medium Neutral Ingredients Water (Aqua), Isododecane, Glycerin, Coco-Caprylate/Caprate, Dimethicone, Propylene Glycol, Cetyl PEG/PPG-10/1 Dimethicone, C12-15 Alkyl Benzoate, Tridecyl Trimellitate, Sorbitan Sesquioleate, Silica, Boron Nitride, Dimethicone/Vinyl Dimethicone. Conical Crosspolymer, Magnetic. sium stearate, magnesium sulfate, phenoxyethanol, disteardimonium hectorite, PEG/PPG-15/15 dimethicone, trimethylsiloxysilicate, diisostearyl malates, silica dimethyl silylate, aluminum hydroxide, triethoxycaprylylsilane, capryyl glycol, ethyl. Hexylglycerin, Erythritol, Hibiscus Sabdariffa Extract, Butylene Glycol, Lycium Chinense Fruit Extract, Psidium Guajava Fruit Extract, Vaccinium Angustifolium (Blueberry), Hydroxyacetenone P.when('A').execute(function(A) { A.on('a:expander:toggle_description:toggle:collapse', function(data) { window.scroll(0, data.expander.$expander[0].offsetTop-100); }); }); Directions Apply a small amount of product to the back of your hand. Using a brush or sponge, gently blend the foundation onto your skin in circular motions, starting from the center of your face and working outwards. For a smooth, satin finish, ensure even coverage and avoid heavy application to prevent caking. Allow the foundation to set for a few minutes before applying additional makeup products. Safety Warning For external use only. See more Review: Good quality foundation at a low price! - If you want a good quality foundation with a low price this one is for you! It goes beautifully onto the skin it’s very lightweight you can build it up for more coverage and use as everyday use foundation! It’s lasts for hours and it also is like a moisturising on the skin! Review: Dewy gorgeous foundation - This is a great foundation - suitable for more mature skin (40+) as doesn’t look cakey and sits nicely on the skin. Colour is great and is lightweight but good coverage. Performs as well as it cosmetics cc cream which stopped the dewy formula. Highly recommend!! ## Features - LONG-LASTING LIQUID FOUNDATION: Hit that dreamy sweet spot between full beat and barely there with e.l.f. Cosmetics’ long- wearing Soft Glam Satin Foundation. - MEDIUM, BUILDABLE COVERAGE: The e.l.f. Satin Finish Foundation delivers medium buildable coverage and a satin finish. - BREATHABLE FORMULA: Infused with 1% Hydrating Hibiscus Complex, plus fruit extracts, this breathable liquid foundation won’t clog pores and feels as good as it looks—no caking or heaviness here, just smooth, satiny skin. - FOR MULTIPLE SKIN TYPES: This foundation is great for dry, oily and combination skin. - SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% Cruelty-Free and Vegan. ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B0D3JDYWZ6 | | ASIN | B0D3JDYWZ6 | | Age Range Description | Adult | | Benefits | Hydrating | | Best Sellers Rank | 289 in Beauty ( See Top 100 in Beauty ) 6 in Face Foundations | | Brand Name | e.l.f. | | Colour | 31 Medium Neutral | | Container Type | Tube | | Coverage | Medium | | Customer Reviews | 4.3 4.3 out of 5 stars (10,814) | | Customer reviews | 4.3 4.3 out of 5 stars (10,814) | | Finish Type | Satin | | Global Trade Identification Number | 00609332849488 | | Item Form | Liquid | | Item Weight | 41 g | | Item model number | 84948 | | Manufacturer | e.l.f. Beauty | | Manufacturer | e.l.f. Beauty | | Manufacturer Part Number | 84948 | | Material Type Free | Parabenfrei, Phthalatfrei, Sulfate Free | | Model Number | 84948 | | Number of Items | 1 | | Package Dimensions | 11.6 x 4.5 x 1.7 cm; 40.82 g | | Package Type Name | Bottle | | Recommended Uses For Product | Gesichts-Make-up-Foundation | | Skin Tone | All | | Skin Type | All | | Special Features | Long Lasting | | Specialty | Satin Finish, Hydrating, Breathable | | UPC | 609332849488 | | Unit Count | 30.0 millilitre | ## Product Details - **Age range (description):** Adult - **Brand:** e.l.f. - **Colour:** 31 Medium Neutral - **Item form:** Liquid - **Material Type Free:** Parabenfrei, Phthalatfrei, Sulfate Free - **Package information:** Tube - **Product benefits:** Hydrating - **Recommended uses for product:** Gesichts-Make-up-Foundation - **Skin tone:** All - **Skin type:** All ## Images ![e.l.f. Soft Glam Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 31 Medium Neutral - Image 1](https://m.media-amazon.com/images/I/61qKEnef9lL.jpg) ## Available Options This product comes in different **Size, Style** options. ## Customer Reviews ### ⭐⭐⭐⭐⭐ Good quality foundation at a low price! *by A***H on 9 April 2026* If you want a good quality foundation with a low price this one is for you! It goes beautifully onto the skin it’s very lightweight you can build it up for more coverage and use as everyday use foundation! It’s lasts for hours and it also is like a moisturising on the skin! ### ⭐⭐⭐⭐⭐ Dewy gorgeous foundation *by H***R on 3 January 2026* This is a great foundation - suitable for more mature skin (40+) as doesn’t look cakey and sits nicely on the skin. Colour is great and is lightweight but good coverage. Performs as well as it cosmetics cc cream which stopped the dewy formula. Highly recommend!! ### ⭐⭐⭐⭐ Okay for Oily/dry acne prone skin *by T***I on 6 April 2026* I have dry, oily and moderate to severe acne along with scarring and excema around my nose. It's fairly good, buildable. However you need to prep with the right things as sometimes it can congeal and cause caking around acne, peace fuzz and rougher parts of skin. But it is one of the better ones in the price range especially as I am as pale as a sickly Victorian child. ## Frequently Bought Together - e.l.f. Soft Glam Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 31 Medium Neutral - e.l.f. Hydrating Camo Concealer, Covers Blemishes & Under-Eye Circles, Full-Coverage & Delivers A Satin Finish, Vegan & Cruelty-Free, Light Sand - e.l.f. Monochromatic Multi Stick, Luxuriously Creamy & Blendable Color, For Eyes, Lips & Cheeks, Dazzling Peony, 0.17 Oz --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.is/products/681174638-e-l-f-soft-glam-foundation-medium-coverage-long-lasting](https://www.desertcart.is/products/681174638-e-l-f-soft-glam-foundation-medium-coverage-long-lasting) --- *Product available on Desertcart Iceland* *Store origin: IS* *Last updated: 2026-05-18*