Joico Defy Damage In A Flash 7-Second Bond Building Hair Treatment | With Liquid Keratin | Quick Bond Strengthening & Protection | Color -Safe | Unique Liquid-To-Crème Formula | 6.76 Fl Oz

Wow, this stuff really exceeded my expectations. I feel like my hair is weak (lots of hair, but the individual strands are very thin) - I have highlighted my hair for years and always wind up with a lot of damage and frizziness at the ends. I order a million different expensive hair products, hoping each one will make a difference but I'm never usually impressed and they never seem to do much. This product made such a difference! And it was so fast and easy. I have countless products that need to be left in for 5, 10, 15 minutes and those are a pain. This took literally 7 seconds and when I got out of the shower to dry my hair, it was so smooth and frizz-free. It really seemed to bond my ends. Great product and I'm so impressed!

Thos product is amazing! I color my hair every 6wks so lots of breakage and dryness 2. Washed with Joico youth shampoo n then same conditioner. After, I rinsed and applied this product to mainly ends of hair. Flipped it over and used nozzle to apply super small amount. Combed it thru from ab midsection to ends (avoid roots or will b too soft to style). Waited 7secs rinsed thoroughly. Blow dry and styled..my hair looked like it did when I was in my 20's. Shiny, bouncy, no weigh down. It truly floored me!!! I've used it everyday since I received and after every wash Im just as impressed. Highly recommend and will buy again. ****Lil note..follow instructions exactly and stay away from roots (unless u r doing a sleek backed up do. It will be too soft to do nething else if u do roots.

Una maravilla!!!! My hair was si soft, shine and didnt see breakage. Amazing!

For the money I think this is a bit much. My hairdresser recommended it so I gave it a try and I feel like it could be a great product but it's not a "miracle" product and Def not worth the hefty price tag. And the applicator tip is like a feminine hygiene product if u know what I mean and it leaks incessantly and you lose a ton of very expensive product in the process. Does make your hair soft and shiny tho

This stuff works wonders! I bring it with me to my hair salon and whoever is doing my blowout is so impressed with it. It makes your hair feel so soft and smooth and it smells wonderful too. I don’t get paid to write reviews, but when I buy a product that I think people should know about I write a review because I always read the reviews and I hope they are honest. Definitely buy this product for softer, smoother and overall better hair. I’m thinking of trying the shampoo and conditioner too, since this works so well.

Get it!!! I am very skeptical when I hear SO many positive comments (you know? the whole "too good to be true" type of thing...). But this is truly amazing! I learned of Joico while in Brazil, visiting a salon for hair treatment. It did not disappoint. I have purchased this twice now and will continue to do so. There is another product in the market that claims to do the same in 8 seconds (I will not bash them publicly); not even close.

After i put it it was easy to comb thru and detangle but once the hair dried, all frizzy and dry and definately not as good as using a conditionner.

This has been a miracle for my hair. My hair was so dry and brittle with breakage. My hair stylist used it on me at the salon and suggested it for continued use. When I returned in 28 days she was jaw dropping amazed at the difference of softness, strength and no breakage. Softness you can feel to the touch and see the beautiful shine. I wash my hair every 3 days.

Amazing my hair has grown so fast and barely broken. Love it!

Surpresa com mais essa tecnologia joico!

Fine curly hair approved!!! This saved my dry frizzy hair.

Fantástico. Cabelo macio e brilhante na primeira aplicação.

Works great. I Dont use it daily. Maybe once a week. Can leave hair feeling greasy but i have very dry coarse hair so it works great for me. Definitely gives extra moisture to the hair.