Effect

I'm usually fully pink but have to bleach my roots which I'm never happy about as all the bleaches I've used so far dry out your hair or even have alot of hair break off...... THIS IS NOT ONE OF THEM! First the smell. It's great no harsh smells and the conditioner smells nice too. It was a lil runny so splashed a bit but that's all. It instantly took most of the pink away (some bits of pink are always stubborn) the rinse felt nice and easy too. The picture doesn't do it justice I have bad shoulder and missed a lil on the side my fault! I'm into the day after and my hair hasn't felt this soft in ages. Smells great and had no breakage at all. I'll be using this from now on. P.s for my length of hair to do full coverage I still needed 2 bottles maybe a 3rd for any missed bits if your like me lol. Happy bleaching everyone be safe 🥰

I used this to do some balayage / partial dip dye and am very happy with the outcome/ the shampoo provided/ the post- tinting treatment. I had already bleached it and I had to remove some orange tones before timing after the yellow was dealt with. It is easy to use/ a good price and I like that it's a bleach crème not only powder so it is well- conditioned with oils.It is a gentle bleach with a 30 vol.Merci l oreal😁🇫🇷 I bought it again the following year! this is review 2 best box bleach for the price

This was the first time bleaching my hair myself and I’m really happy with the results! After spending a small fortune at the salon bleaching and toning I decided to try it for myself at home. My hair was toned to silvery/grey and the toner was fading so instead of re-toning at the salon or using a ‘home toner’ I wanted to start again and try a permanent dye with the hopes of it lasting longer. My hair was last bleached only 2 and a half weeks ago but my hair is relatively healthy and very thick so I decided to take the risk. I chose this product for bleach (compared to others) because it contains EVERYTHING you need - you don’t need to buy anything separately. So easy to use - just mix and shake. I didn’t wash my hair for 2 days prior to bleaching and my scalp didn’t feel itchy or tight at all (sometimes at the salon it does but I suppose they are allowed to use stronger products. I left this in for a total of 45 minutes and I wore a shower cap. I did have some root growth (natural black) which I forgot to bleach before the ends so my roots are a little darker/orange-er than I would’ve liked but that was down to my mistake not the product. I love that this comes with a purple conditioner too (more a hair mask than a conditioner and only light purple) it made my post-bleached ‘gummy’ hair all silky and smooth again. For my short hair I only had to use about two thirds of the bottle. The smell was fine, not overpowering at all. Would definitely buy this product again.

My hair is bleached blonde and has been for years, with this covid thing, I have been unable to go to the hairdressers and was getting desperate with my roots. I ordered this after a lot of looking at different products and can honestly say, this is the best product I have ever used, I used to dye my own hair years ago and have not attempted it for about 10 years , but with the results I have today, I think I will continue doing it myself now ! My hair was a mix of light and dark grey, at the roots and platinum everywhere else, the dye had done it's job after 30 minutes, but I left it for 45 minutes. I now have platinum blonde hair and roots ! The purple conditioner was fine, I have used them in the past, but they left my hair a dirty purple colour as my hair is so porous, this conditioner was more a lavender shade and my hair didn't "suck it up " at all. Overall this product is wonderful !!

My wife used it she was not that much satisfied because she was doing on black Hair.

This is really great! I don't understand the bad reviews as this product is amazing. I believe those left with patches didn't use enough product. The product is runnny and not tick at all therefore I will recommend not to be used in a bowl but in the bottle provided as it will make the application easier. Also make sure you buy 2 for mid hair length and 3 for long hair. Use a toner after to eliminate the orange...if your hair was dark before bleaching, it won't come out ice blonde! There is no smell whatsoever and not so much damage to the hair like with other products. Personally I won't use something else.

I have been colouring my hair since I cut it short. I made the mistake of going blonde (one whole colour) and my roots were giving me so much trouble cause my hair is dark brown and I could see the line of demarcation too strong, so I went to basics: I used dark golden brown all over, let it sit for a week, lightened with vitamin c and shampoo and the day after I used this box to do random highlights just by looking where the curls sit. I guess I used the clouding/ ombre technique and I am so pleased with the results. I lifts really well without being too dry. The conditioner in the box is fantastic. I didn't want to rinse it as it felt luxurious. My hair of course it's a bit dry as you can see from my pics but my curl pattern has not changed and now my hair needs TLC. I really recommend this. Just follow the instructions and follow up with a toner otherwise it could be a little orange. I will buy again if I need to up in the future.

Utterly useless hair lightener. Calling this product bleach it false advertising. I was bought in by the 'no harsh chemical smells' speel, which in hindsight was very silly of me. Choosing these products is always a gamble I've lightened my hair with home bleaching kits many times over the years and some are better than others, but it this one just doesn't work, didn't even go a little bit ginger! I mixed the contents as instructed, left it in for at least 40 minutes (twice the reccomended development time) as my hair is dark brown and quite corse, however this is normally more than enough time for even the weakest of lighteners to take effect, but nope... As you can see in the photo the results were pretty much non-existent. The conditioner smelt OK but is was like rinsing lard out of my hair once I had applied it, I rinsed it for a good solid minute at least and after drying my hair it still felt very greesey and heavy from the conditioner so I had to go and shampoo it out all over again. Utter waste of money, don't bother if you want decent results (or any result at all) go buy the proper stuff.

Uso questa decolorazione da tantissimi anni, ma adesso è scomparsa da tutti i negozi, continuo a comprarla su Amazon, ho i capelli abbastanza chiari e bianchi, la uso sulla ricrescita perché non mi ha mai dato fastidio, consegna puntuale.

per me ottimo prodotto, funziona bene, peccato non si trovi più nei negozi...

Nn mi è piaciuto e scritto in arabo

L' effetto finale non rimane chiaro ma giallo tipo Estathè, ed oltretutto pagato 20€, appena concluso l' acquisto il prezzo è sceso a 6€