Can I use this on natural grey hair?

Yes, it is excellent for brightening natural grey and silver hair.

How long should I leave it on?

Leave on for 3 minutes for subtle toning, or up to 5 minutes for maximum neutralisation.

Will it turn my hair purple?

If left on too long on very porous hair, it may leave a slight tint. Follow the timing instructions carefully.

Does it cleanse well?

Yes, it gently cleanses while depositing colour-correcting pigments.

Should I use a conditioner after?

Yes, follow with the So Silver Conditioner for hydration and shine.

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Matrix, So Silver Purple Toning Shampoo, Illuminates Colour, 300ml

Product ID: 48118391

Details

Age range (description)
Adult
Brand
Matrix
Hair type
Blonde Treated
Item form
Liquid
Scent
Unscented

💡Instant brightening & illumination

🧪Purple pigments neutralize warmth

🧼Gentle cleansing with color correction

5103 kr

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Sold byAmazon IcelandDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

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Description

❄️ Keep your cool with every wash — shine like you mean it!

PRECISION TONING - Customizable 3-5 min application for subtle to max neutralization
GENTLE YET EFFECTIVE - Cleanses hair while depositing color-correcting pigments
SALON GRADE BRIGHTNESS - Illuminates blonde, silver & grey hair with a luminous finish
WARMTH COMBATTING POWER - Neutralizes yellow & brassiness for flawless cool tones
WEEKLY RITUAL ESSENTIAL - Use 1-2x weekly to maintain vibrancy between salon visits

Matrix So Silver Purple Toning Shampoo is a professional 300ml formula designed to neutralize unwanted yellow and brassiness in blonde, grey, platinum, and silver hair. Infused with cool purple pigments, it instantly brightens and illuminates hair color while gently cleansing and maintaining vibrancy between salon visits. Ideal for weekly use, it offers customizable toning with a 3-5 minute application, ensuring your cool shades stay fresh and radiant.

Specifications

ASIN	B015ON4M5G
ASIN	B015ON4M5G
Active Ingredients	Silver
Age Range Description	Adult
Benefits	Helps to neutralise yellow undertones.
Best Sellers Rank	5,855 in Beauty ( See Top 100 in Beauty ) 284 in Shampoos (Beauty)
Brand Name	Matrix
Collection Name	So Silver
Customer Reviews	4.5 4.5 out of 5 stars (5,162)
Customer reviews	4.5 4.5 out of 5 stars (5,162)
Date First Available	22 Sept. 2015
Global Trade Identification Number	03474630741713, 03474636562114
Hair Type	Blonde, Chemically Treated, Color Treated, Grey, Platinum, Silver
Is discontinued by manufacturer	No
Item Dimensions	48 x 48 x 206 millimetres
Item Form	Liquid
Item Highlight	Neutralises Yellow, Illuminates Colour, For Blonde, Platinum, Grey And Silver Hair, Purple Toning Hair Care
Item Type Name	Shampoo
Item Weight	0.7 Pounds
Item model number	E1652603
Liquid Volume	300 Millilitres
Manufacturer	Matrix
Manufacturer	Matrix
Manufacturer Part Number	E1652603
Model Number	E1652603
Number of Items	1
Other Special Features of the Product	Illuminates
Package Size Name	Full Size
Product Dimensions	4.83 x 4.83 x 20.57 cm; 317.51 g
Recommended Uses For Product	Apply to wet hair, lather, and leave on for 3 minutes for subtle neutralisation, or up to 5 minutes for maximum effect. Rinse thoroughly.
Scent Name	Unscented
Suitable Hair Colour	Silver
UPC	721866523952
Unit Count	300.0 millilitre

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TrustScore 4.5 | 7,300+ reviews

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2 months ago

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5103 kr

Duties & taxes included

In stock

Sold byAmazon IcelandDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to Iceland.

Secure transaction

Trustpilot

TrustScore 4.5 | 7,300+ reviews

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Fantastic experience overall. Will recommend to friends and family.

1 month ago

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The product exactly matches the description. Very satisfied with my purchase.

5 days ago

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