---
product_id: 422120836
title: "Seventh Generation, Laundry Detergent Ultra Concentrated Clean Scent Oz 66 Loads, Clear, Power Plus, 23.1 Ounce"
brand: "seventh generation"
price: "7673 kr"
currency: ISK
in_stock: true
reviews_count: 5
category: "Seventh Generation"
url: https://www.desertcart.is/products/422120836-seventh-generation-laundry-detergent-ultra-concentrated-clean-scent-oz-66
store_origin: IS
region: Iceland
---

# Safer Choice EPA Certified & eco-friendly 66 loads in 23oz ultra-concentrated Easy Dose auto-dosing tech Seventh Generation, Laundry Detergent Ultra Concentrated Clean Scent Oz 66 Loads, Clear, Power Plus, 23.1 Ounce

**Brand:** seventh generation
**Price:** 7673 kr
**Availability:** ✅ In Stock

## Summary

> 🧼 Clean smarter, live lighter — join the eco-laundry revolution!

## Quick Answers

- **What is this?** Seventh Generation, Laundry Detergent Ultra Concentrated Clean Scent Oz 66 Loads, Clear, Power Plus, 23.1 Ounce by seventh generation
- **How much does it cost?** 7673 kr with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.is](https://www.desertcart.is/products/422120836-seventh-generation-laundry-detergent-ultra-concentrated-clean-scent-oz-66)

## Best For

- seventh generation enthusiasts

## Why This Product

- Trusted seventh generation brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Travel & Dorm Ready:** Small, lightweight design perfect for busy millennials on the go.
- • **Eco-Conscious Choice:** Certified B Corp and EPA Safer Choice for a cleaner home and planet.
- • **Compact & Sustainable:** 66 loads in a bottle 75% lighter and 60% less plastic than standard sizes.
- • **Powerful 6x Enzyme Clean:** Tackles stubborn stains with six potent enzymes and surfactants.
- • **One Squeeze, Perfect Dose:** Flip, squeeze, done—no waste, no guesswork.

## Overview

Seventh Generation Ultra Concentrated Laundry Detergent delivers 66 powerful loads in a compact 23oz bottle using innovative Easy Dose technology for precise, no-mess dispensing. Featuring six enzymes and surfactants, it fights tough stains while reducing environmental impact with 60% less plastic, 50% less water, and EPA Safer Choice certification. Ideal for eco-conscious professionals seeking convenience, sustainability, and superior cleaning performance.

## Description

Life is complicated. Laundry shouldn't be. With Seventh Generation new easy dose Ultra concentrated laundry detergent, you get the right amount of liquid-every time. Just flip the bottle, give a firm squeeze, and you're done. One squeeze is all you need! Our compact 23oz bottle gives you the same 66-load convenience you expect, but uses 60 percent less plastic, 50 percent less water, and is 75 percent lighter than our 100oz bottle. With no unnecessary ingredients, easy dose power plus has 6 powerful enzymes and surfactants for a powerful clean that fights even the most stubborn stains. A safer Choice EPA certified product, it's also a great choice for your busy family. Easy to use, easy to store, and easy to love-our Ultra concentrated laundry detergent is about to change the way you think about clean. At Seventh Generation, we do business differently. We believe our products are healthy solutions for use within your home-and for the community and environment outside of it. We are always evaluating how to reduce their environmental impact, increase performance and safety, and create a more sustainable supply chain. We believe it is our responsibility to set a course for a more mindful way of doing business, where companies act as partners with other stakeholders to create a brighter future For the whole planet. Seventh Generation is proud to be a Certified B Corporation. B Corps are Certified to be better for workers, better for communities, and better for the environment. By choosing Seventh Generation products, you're joining us in nurturing the health of the next seven generations.

Review: Handy dispensing and great performance - I like the fragrance options and performance of this detergent. I especially love the dipensing mechanism which is great to avoid over-dosing. This packaging version is not easy to find so I'm happy that I could buy it here.
Review: Good so far! - Just got this in and ordered for son's dorm, so it has not been used yet. I can't speak on the smell or how well it washes, but so far, I'm so happy with this little guy! It's perfect for college use, or for someone who is traveling. it seems very convenient to carry, plus you just squeeze the right amount. So far I recommend!

## Features

- Our Seventh Generation Easy dose auto-dosing technology measures the right detergent amount-every time. Just flip the bottle, give a firm squeeze, and you're done. One squeeze is all you need
- 6x cleaning agent: a powerful clean that fights even the most stubborn stains with 6 powerful enzymes and surfactants
- Ultra-concentrated, ultra-convenient laundry detergent: 66 loads in a compact 23oz bottle that's easy to store, and easy to feel good about
- Small dose, big clean: 60 percent less plastic, 50 percent less water, and 75 percent lighter than our 100 fl oz bottle
- Safer Choice EPA Certified

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B08WV69C9B |
| Active Ingredients | Surfactants, Builders, Enzymes |
| Allergen Information | Sulphites Free |
| Best Sellers Rank | #37,316 in Health ( See Top 100 in Health ) #387 in Liquid Laundry Detergent |
| Brand | Seventh Generation |
| Brand Name | Seventh Generation |
| Customer Reviews | 4.4 out of 5 stars 1,163 Reviews |
| Formulation Type | Concentrated |
| Global Trade Identification Number | 00732913449736 |
| Item Dimensions | 6.1 x 9.8 x 22.4 centimeters |
| Item Form | Liquid |
| Item Weight | 23 Ounces |
| Item form | Liquid |
| Liquid Volume | 23.1 Fluid Ounces |
| Manufacturer | Unilever |
| Material Features | Concentrated |
| Material Type Free | Gluten Free,Phosphate Free |
| Material features | Concentrated |
| Material type free | Gluten Free,Phosphate Free |
| Model Number | 0732913449736 |
| Number of Items | 1 |
| Part Number | 0732913449736 |
| Product Benefits | Powerful Cleaning, Safe |
| Scent | Clean Scent |
| Skin Type | All |
| Specific Uses For Product | Machine Wash |
| UPC | 732913449736 |
| Unit Count | 654.87 Grams |
| Unit count | 654.87 Grams |

## Product Details

- **Brand:** Seventh Generation
- **Item form:** Liquid
- **Material type free:** Gluten Free,Phosphate Free
- **Scent:** Clean Scent
- **Unit count:** 654.87 Grams

## Images

![Seventh Generation, Laundry Detergent Ultra Concentrated Clean Scent Oz 66 Loads, Clear, Power Plus, 23.1 Ounce - Image 1](https://m.media-amazon.com/images/I/91Rhx-gik5L.jpg)
![Seventh Generation, Laundry Detergent Ultra Concentrated Clean Scent Oz 66 Loads, Clear, Power Plus, 23.1 Ounce - Image 2](https://m.media-amazon.com/images/I/81ZQp-dASrL.jpg)
![Seventh Generation, Laundry Detergent Ultra Concentrated Clean Scent Oz 66 Loads, Clear, Power Plus, 23.1 Ounce - Image 3](https://m.media-amazon.com/images/I/615acjTqxFL.jpg)
![Seventh Generation, Laundry Detergent Ultra Concentrated Clean Scent Oz 66 Loads, Clear, Power Plus, 23.1 Ounce - Image 4](https://m.media-amazon.com/images/I/71BOySvij6L.jpg)
![Seventh Generation, Laundry Detergent Ultra Concentrated Clean Scent Oz 66 Loads, Clear, Power Plus, 23.1 Ounce - Image 5](https://m.media-amazon.com/images/I/61RPbZrR31L.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Handy dispensing and great performance
*by M***F on 18 July 2026*

I like the fragrance options and performance of this detergent. I especially love the dipensing mechanism which is great to avoid over-dosing. This packaging version is not easy to find so I'm happy that I could buy it here.

### ⭐⭐⭐⭐⭐ Good so far!
*by J***T on 30 July 2026*

Just got this in and ordered for son's dorm, so it has not been used yet. I can't speak on the smell or how well it washes, but so far, I'm so happy with this little guy! It's perfect for college use, or for someone who is traveling. it seems very convenient to carry, plus you just squeeze the right amount. So far I recommend!

### ⭐⭐⭐⭐⭐ Strong detergent
*by S***Y on 4 June 2026*

I use this detergent for cloth diapers. It has worked wonders for us.

## Frequently Bought Together

- Seventh Generation Laundry Detergent, 23 oz (66 Loads) Ultra Concentrated EasyDose, Power+ Clean Scent
- Seventh Generation Dishwasher Detergent Packs for sparkling dishes Free & Clear Dishwasher Tabs (72 Count)
- Seventh Generation Foaming Dish Spray, 3 Refills and 1 Sprayhead, 16 Fl Oz (Pack of 3)

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*Product available on Desertcart Iceland*
*Store origin: IS*
*Last updated: 2026-08-05*