---
product_id: 404567363
title: "18 Hour Ultimate Lift and Support Wire-Free Bra"
brand: "playtex"
price: "8259 kr"
currency: ISK
in_stock: true
reviews_count: 9
category: "Playtex"
url: https://www.desertcart.is/products/404567363-18-hour-ultimate-lift-and-support-wire-free-bra
store_origin: IS
region: Iceland
---

# 18-hour all-day comfort Floral jacquard fabric elegance 4-way TruSUPPORT system 18 Hour Ultimate Lift and Support Wire-Free Bra

**Brand:** playtex
**Price:** 8259 kr
**Availability:** ✅ In Stock

## Summary

> 🌟 Elevate your everyday with wire-free luxury that lasts all day!

## Quick Answers

- **What is this?** 18 Hour Ultimate Lift and Support Wire-Free Bra by playtex
- **How much does it cost?** 8259 kr with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.is](https://www.desertcart.is/products/404567363-18-hour-ultimate-lift-and-support-wire-free-bra)

## Best For

- playtex enthusiasts

## Why This Product

- Trusted playtex brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Flawless Natural Lift:** Magic Rings™ technology sculpts your curves with subtle, natural shaping.
- • **Stay-Put Cushioned Straps:** Padded straps relieve shoulder pressure and prevent slipping for nonstop ease.
- • **Cool Comfort® Cotton Fabric:** Soft, moisture-wicking stretch cotton keeps you fresh and dry from AM to PM.
- • **Sleek Underneath Every Outfit:** Smooth back and seamless design ensure invisibility under your favorite tees.
- • **All-Day Comfort, No Compromise:** Experience 18 hours of breathable, wire-free support that moves with you.

## Overview

The PLAYTEX 18 Hour Ultimate Lift and Support Wire-Free Bra combines innovative 4-way TruSUPPORT technology with soft, moisture-wicking Cool Comfort® cotton fabric to deliver natural shaping, superior lift, and all-day comfort. Featuring Magic Rings™ for enhanced curve definition and cushioned straps to reduce shoulder strain, this bra is designed to stay smooth and invisible under clothing, making it a top choice for professional women seeking both style and support.

## Description

This T-shirt soft wireless bra 2-pack is a Playtex® bestseller for so many reasons. It all starts with the fabric, Cool Comfort® stretch cotton that's as soft as your favorite tee and wicks moisture away to keep you cool and dry all day. These stretchy wirefree bras are designed with the Playtex® 4-way TruSUPPORT® system that provides higher sides for bulge control, fuller cups for natural shaping, wider straps for all-day ease, and a smoother back for enhanced stability. In addition, these cotton-soft T-shirt bras offer natural lift and support with Magic Rings™ technology for natural shaping. You'll swoon over the incredible comfort of the Comfortsoft® cotton-covered band and cushioned straps that relieve the stress on your shoulders. And of course these stretch jersey bras are perfectly smooth under tees and all your clingy clothes.

Review: Amazing wear - this is my 3rd time buying Playtex .it's really comfortable to wear all day. style and size is perfect also the fabric is very Good I Advice customer to buy it.
Review: Good Quality - Quality is great, design is mediocre. But the comfort is outstanding.

## Features

- Make the most of your curves! Lift panels in cups five beautiful natural-looking shaping
- TruSUPPORT bra design delivers comfortable 4-way support-in a gorgeous floral jacquard fabric
- Cushioned straps papmer your shoulders and stay put

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN  | B07B3KW4MS |
| Best Sellers Rank | #93,423 in Fashion ( See Top 100 in Fashion ) #633 in Women's Everyday Bras |
| Customer reviews | 4.3 4.3 out of 5 stars (23,573) |
| Date First Available  | 27 February 2018 |
| Department  | womens |
| Is Discontinued By Manufacturer  | No |
| Item model number  | US474P |
| Manufacturer  | Playtex |
| Product Dimensions  | 33.02 x 20.32 x 2.54 cm; 86.18 g |

## Images

![18 Hour Ultimate Lift and Support Wire-Free Bra - Image 1](https://m.media-amazon.com/images/I/81MYiDytEcL.jpg)

## Questions & Answers

**Q: Do the "lift-support panels" really support D-cup breasts?**
A: If you are a woman who has sagging then this bra is not for you. Zero support. The lift panels are nothing more that a couple of seams sewn into the cup.

**Q: I need. extenders to the  bottom of the  bra  as on  44 c... i think a  42c would be a better fit with a extender to the  hook and eye closure**
A: All the cup size under DD should be normal and no extenders needed. I doubt if your real size should be 42D or even 42DD/42DDD but u don't know. I do recommend u go to the local store or mall to try 42D/DD/DDD to make sure your real size. Long tern wrong size wearing really hurts. have a nice day!

**Q: Does this bra separate the breasts, or does it give you a "uniboob"?**
A: Based on our records we are showing this wire-free bra lifts and supports from the bottom to provide a superior shape and natural look. Ultimate lift support panels shape beautifully, making this comfort bra flatter your figure. Cushioned shoulder straps relieve pressure, and floral jacquard trim make this support bra look and feel terrific, and a soft nylon-spandex cup lining ensures gentle support.

**Q: Why is there no 34C size offered?**
A: That's weird! Maybe they were out of them.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Amazing wear
*by S***I on 15 August 2023*

this is my 3rd time buying Playtex .it's really comfortable to wear all day. style and size is perfect also the fabric is very Good I Advice customer to buy it.

### ⭐⭐⭐⭐⭐ Good Quality
*by B***A on 27 June 2023*

Quality is great, design is mediocre. But the comfort is outstanding.

### ⭐⭐⭐⭐⭐ Most comfortable
*by F***Z on 27 February 2022*

I love playtex bras I have been wearing them forever.

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**Shop now:** [https://www.desertcart.is/products/404567363-18-hour-ultimate-lift-and-support-wire-free-bra](https://www.desertcart.is/products/404567363-18-hour-ultimate-lift-and-support-wire-free-bra)

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*Product available on Desertcart Iceland*
*Store origin: IS*
*Last updated: 2026-02-19*