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ATTITUDE Liquid Laundry Detergent is a high-performance, plant-based formula verified by EWG for clean, safe ingredients. Compatible with HE machines and suitable for all fabrics and water temperatures, it delivers 40 loads of unscented, vegan, and cruelty-free laundry care that protects sensitive skin and the environment.


































| ASIN | B093TNNR5F |
| Allergen Information | Hypoallergenic |
| Best Sellers Rank | #876 in Health & Household ( See Top 100 in Health & Household ) #18 in Liquid Laundry Detergent |
| Brand Name | ATTITUDE |
| Customer Reviews | 4.5 4.5 out of 5 stars (4,646) |
| Formulation Type | Cold Water, High Efficiency |
| Item Dimensions | 3.54 x 7.64 x 10.67 inches |
| Item Form | Liquid |
| Item Type Name | Liquid Laundry Detergent |
| Liquid Volume | 67.6 Fluid Ounces |
| Manufacturer | ATTITUDE Bio Spectra |
| Material Features | Plant-Based, Vegan |
| Material Type Free | Dye Free, Enzyme Free, Formaldehyde Free, Phosphate Free, Sodium Lauryl Sulfate Free |
| Model Number | 12043 |
| Number of Items | 1 |
| Part Number | 12043 |
| Product Benefits | Biodegradable, Dye Free, Hypoallergenic, Skin Sensitive, Vegan |
| Scent | Unscented |
| Skin Type | All |
| Specific Uses For Product | Machine Wash |
| UPC | 626232120431 |
| Unit Count | 67.6 Fluid Ounces |
R**E
Smells great, cleans good, colors last longer and it’s safe for your skin and the air!
Smells fantastic, best laundry detergent ever, bottle doesn’t leak, the bottle lasts a long time, really cleans well, great safe alternative, keeps colors lasting longer, bottle is pretty big, the detergent looks just like it does in the pictures. We will most definitely buy it again! Best thing about it I think is it smells so good and it doesn’t seem to irritate my skin and I have eczema.
S**R
The BEST non toxic laundry detergent
I’m extremely sensitive to smells, so switching laundry detergents always makes me nervous. Most products are either overpowering or leave behind that artificial fragrance that lingers way too long. ATTITUDE Living completely surprised me in the best way. The scent is absolutely beautiful — light, clean, and fresh without being overwhelming. It smells natural, not synthetic, and doesn’t trigger my sensitivities at all. What I love even more is knowing the ingredients are non-toxic and thoughtfully sourced. It gives me so much peace of mind washing our clothes (and bedding!) knowing I’m not coating them in harsh chemicals. As someone who cares deeply about creating a safe, low-tox home, this truly makes me feel like I’m protecting my family in a simple but meaningful way. Clean clothes, a gentle scent, and ingredients I trust — that’s a win in my book.
S**H
Great clean laundry detergent
Clean product, lasts awhile, smells good and cleans clothes well, this is a great laundry detergent and the only one I’ve been buying since I started using.
J**H
Attitude for life
I am on a journey to swap out the toxic products we use every day in my family (cleaning, beauty and everything food related) While I enjoy testing out the latest and greatest, my search has eased in the laundry category. This detergent has been a great find for my family and since we have started using, eczema issues have been significantly reduced. We are now on our fourth bottle. It gives me great peace of mind to find a product that’s safe for both my family and environment while still being effective. I can only comment about the mountain fresh scent as that it was the first I tried and loved. All clothes have come out clean, fresh and soft, without any heavy artificial scent. I use about 2 tbsp per load and have found that sufficient for our needs - so the bottle lasts longer. The fact that it is also formulated for high-efficiency HE machines makes it one less thing to think about. While the price tag is more hefty than commercialized brands, I’m ok with that knowing that it’s an EWG verified and aligns with my views on the use of cruelty free ingredients. If you’re looking for a detergent that’s effective, environmentally safe and gentle, this is the one. So far I haven’t had any issues with bottle leaks like others have mentioned. Since there are so many products in the attitude line, I’ll be happily continuing my testing my way through their brand.
H**T
4.5 Stars – Clean, Gentle, and Pleasantly Scented Laundry Detergent
I’ve been using the ATTITUDE Liquid Laundry Detergent Mountain Fresh 40 Loads for a few months now, and it’s quickly become my go-to detergent for everyday laundry. One of the biggest draws for me is that it’s EWG verified and plant-based, so I feel good about what I’m putting on my clothes and in my home. The scent is fresh and light, just enough to leave clothes smelling clean without being overpowering. I also love that it’s HE compatible, so a little goes a long way in my high-efficiency washer. The clean ingredient list is a huge bonus for me, and it performs well for everyday washing. The only minor downside I’ve noticed is that for whites or very bright clothing, it doesn’t feel quite strong enough to maintain that “vibrant” look over time. I occasionally need to supplement with a booster for my white laundry. Overall, this is a fantastic natural detergent that balances performance with clean ingredients and gentle scent. I’ll continue to use it for most of my laundry loads and appreciate having a plant-based, HE-friendly option.
A**R
Love the scent!
Great scent that’s long lasting. Clothes feel clean. I wish they had the mountain scent in softener too because it smells great. Lasts a long time too, so it’s a good value for natural detergent.
Z**K
Messy due to missing pour mouth
This product works well, but it is missing the part that prevents what is leftover in the cap from making a mess. I had a similar problem with the box (it would always drip afterwards). It is a good product with no smell, but they need to use better containers.
B**B
Clean laundry detergent
I love this clean laundry detergent. It cleans my clothes great. It doesn't have a strong smell which I love. I do wish the size of the bottle was bigger only because I have to wash clothes a lot. The bottle doesn't leak especially when you order it. It isn't harsh on your skin which I love. It usually lasts me about a month. It lathers good in the water. I love the fact that there isn't toxic chemicals in it. This laundry detergent is a clean product.
S**R
Best laundry detergent I have ever used. The Wildflowers scent is beautiful (we use the same scent in fabric softeners and our clothes smell lovely but not overpowering at all). It works well on stains, sweat, smells, etc while being a more natural laundry detergent. I have a condition called Mast Cell activation Syndrome where even a little bit too much sun or heat can cause me to have an allergic reaction but I have NO problems with this detergent (or fabric softener. I love the Attitude brand and I’m thrilled it’s a Canadian brand from Quebec. I have used many other products from Attitude and I have never been disappointed. The price is great and as of the last little while, there are spouts on their laundry detergent (and fabric softener) bottles. I also purchase their bulk laundry detergent in boxes which is much less plastic. This is also a great option and you can fill up one of your old laundry detergent bottles and use less plastic. I cannot say a negative thing about this detergent or this brand. If you’re shopping around for a new detergent or want to purchase Canadian products, this one is a great option. I highly recommend the Wildflowers scent but I’m sure they’re all great.
P**V
This laundry detergent cleans clothes effectively, removing dirt and stains while leaving fabrics fresh and pleasant-smelling. It dissolves well in water and works efficiently in both hand wash and machine wash. The formula is gentle on clothes, helping maintain fabric quality and color over time. A small amount goes a long way, making it economical and good value for money. Overall, it’s a reliable detergent for everyday laundry needs.
A**A
Safe ingredients is most important point for me. Perfectly washes clothing, bedding and every thing. Pleasant, natural aroma
S**M
This detergent, specially this scent, is fantastic. It smells fresh and clean, cleans amazing. After using this detergent for 2 months, I have noticed that my whites are just a tad less white which can be expected with a more natural detergent. Pro tip for this; throw some baking soda in with your whites and it works amazing while keeping toxins away. Overall, this cleans amazing, smells amazing, reasonably priced, non toxic, and bonus that it’s Canadian made. You won’t regret it!
L**Y
Love, Love, Love. The smell is amazing, I’ve tried a few other scents but this is my favourite, clean smelling but not overpowering as a lot of detergents make me sneeze. I also love this because it’s made with no nasties and I can feel safe that my children are wearing clean clothes that have been washed with a safe product - no SLS here. Also 3 out of 4 of us struggle with dermatitis/eczema and no irritation. Would thorough recommend Attitude products - they are all EWG verified
Trustpilot
2 weeks ago
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