







👁️🗨️ Elevate your lash game—bold, beautiful, and guilt-free!
RMS Beauty Straight Up Volumizing Peptide Mascara delivers bold black lashes with enhanced length and volume using a nourishing peptide complex. Its lightweight, smudge-proof formula lasts up to 12 hours without clumping or flaking. Vegan, cruelty-free, and free from harmful chemicals, this mascara combines clean beauty with high performance for a flawless, all-day look.






















| ASIN | B094PZL4WT |
| Best Sellers Rank | #35,015 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #314 in Mascara |
| Brand | RMS Beauty |
| Brand Name | RMS Beauty |
| Color | HD Black |
| Container Type | Tube |
| Coverage | Full |
| Customer Reviews | 4.1 out of 5 stars 223 Reviews |
| Item Dimensions | 0.8 x 0.8 x 5.2 inches |
| Item Form | Gel |
| Item Volume | 0.34 Fluid Ounces |
| Item Weight | 0.34 Ounces |
| Manufacturer | RMS Beauty |
| Material Type Free | Smudge-free |
| Number of Items | 1 |
| Package Type Name | Tube |
| Product Benefits | This mascara delivers 12 hours of full lift and volume while it nourishes lashes. |
| Skin Tone | All |
| Skin Type | All |
| Specialty | Natural |
| UPC | 816248022175 |
| Water Resistance Level | Not Water Resistant |
T**R
Easy application
This is the easiest to apply and best looking mascara I have used in the last 20 years, at least, if not 40. No clumping, so smearing, lashes look thick.
�**.
Great tool to my toxin free journey
I love that this brand thrive to be toxic free. I have long lashes already but this brush is wonderfully thick. I don’t have to apply more twice. It is really good without clumping. The mascara container is fair and sleek. I can pop this in my purse or Jean pocket very easily. I never reapply in a day. For proper hygiene, I use make up remover and wash my face using molecule soap then after my route I apply it all over again to keep it clean from bacteria. Since I cannot spray alcohol on it. I do thr same with my lipstick, I do not reapply. Great product so far! Will update any awareness.
A**R
Where has this been?
Oh my!! Where has this been!! Needs more advertising!! It’s a great product!!
M**F
RMS MASCARA
It's so thick it clumps and is very messy!!! Seems like I got an old product!
L**Z
It's weirdly good
I have trouble with mascara either flaking or smearing, even the waterproof formulas. I ordered this because I saw the word peptide and I figured, if I have to be a raccoon, I may as well get some peptides out of it. This formula is strange. It seems way too thick. It's "goopey" even. But it doesn't smudge AT ALL. No flakes either. And it washes off easily with soap and water, which makes no sense at all to me. So I guess it's my best mascara now, despite the weird, thick texture.
R**A
Long lasting and smudge proof!
This mascara goes on nice and smooth and will last all day and night if you need it to. It is smudge proof and doesn’t leave dark areas underneath the eyes. It made my eyelashes appear longer without looking heavy or clumpy. The mascara is easily removed without having to scrub your eyes with makeup remover. I am very happy with this mascara and have bought it as gifts for others.
C**N
Best formula, hate the tube
I absolutely love the formula of this mascara. Goes on thick, stays on all day. I say this with the utmost sincerity in hopes that this will change—the tube is THE WORST. It cannot be carted around in my makeup bag without being wrapped in paper towels or a baggie. Before I knew this, it totally coated everything in my makeup bag—and the bag itself—in mascara. I thought I just got a bad tube, so the next time, loving the formula, I bought again and just trusted that the tube would be fine. Nope. Literally everything was gray or had smears of black gobs. I tried other natural mascaras only to be disappointed in how wet or flaky they were, so came back to RMS. Only now I completely bubble wrap my tube in napkins to protect, well, everything within a few foot radius. When I put the brush back in, the tube scrapes off all the mascara left on the brush and, as I screw the top back on, I am left with a caulking bead of mascara around the seam, which I then must wipe off several times. I can only imagine how much product I am wasting. I realize these are first world problems and that I don’t actually *need* mascara, but RMS I’m begging ya—please fix this tube.
P**R
Clean ingredients. Long lashes
I have tried so many clean mascara but this one is the best so far. It works like magic. I don’t know how but it makes my eyelashes looks way longer than what they really are.
Trustpilot
4 days ago
3 weeks ago