Poppy Austin Organic Mascara, Natural, Vegan, Paraben-Free, Cruelty-Free - Hypoallergenic Mascara Lengthening & Volumizing with Argan Oil - 0.31 Fl Oz (Brown)

I absolutely LOVE this mascara! I’ve tried several “natural” ones and this one checks all the boxes. It’s lightweight on my eyes, makes my lashes look full, easy removal, no eye irritation, and NO clumps!

Deserves more stars. Very gentle and gives great coverage. Also, doesn’t break eyelashes like traditional mascara. Love this stuff

This mascara has been my go-to for a while. It's a challenge to find a "clean" mascara-one that is vegan, stays on, doesn't flake and doesn't clump. The fact that this mascara is organic, vegan and is free of all the "yucky" stuff, keeps me coming back. It doesn't flake or "roll" like some mascaras. It stays on throughout the day and comes off only when I'm taking my makeup off at night. The only reason I gave it 4 stars instead of 5, is because it does occasionally clump as I am putting it on, and it's a matter of making sure that there is not a lot of mascara on the brush.

This brand is amazing with lengthening and hydrating my eyelashes throughout the day! Doesn’t flake or irritate my eyes which makes me happy. I love that gives a nice natural look and made with clean ingredients. I sometimes pair this with castor oil (lash wand) during allergy season and to help grow my lashes since my eyes are sensitive.

I like that is has better ingredients and it doesn’t irritate my eyes by flaking. But it doesn’t lengthen like I was hoping. Still an overall good product

I purchased this mascara for the first time and love it!! It goes on without clumping and stays on all day, easy to remove!

Very satisfied. I've been using it for three days now. Easy application. Makes my eye lashes longer. Had used Merle Norman mascara for years and this is hands down way better. DO NOT repeatedly push applicator in and out of container. It puts way too much mascara on the applicator. I feel good knowing no harmful ingredients are near my eyes anymore. I will be buying it again.

I keep trying to love this mascara. It checks all the boxes in theory. Most importantly it is vegan. I give this company a 5 star for caring about our precious animals. But it does not wash off easily, which pulls at my delicate lashes. I have to then spend time getting the smeared mascara off from under my eyes. It makes my eyes itch like crazy.