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✨ Elevate your icing game—because your cakes deserve to shine! ✨
Ingenious Edibles’ Icing & Frosting Whitener is a 100g liquid food colouring designed to instantly brighten and whiten buttercream, royal icing, and sugarpaste. Its flavourless, vegan formula corrects the natural yellow tint of buttercream, enabling vibrant, true-to-tone colours and stunning pastel or marbled effects. Easy to use and perfect for professional-quality cake decoration, this whitener ensures your creations stand out with a clean, crisp finish.
| ASIN | B0924WX5DX |
| ASIN | B0924WX5DX |
| Age Range Description | Adult |
| Allergen Information | Contains: Milk, Sulphites |
| Best Sellers Rank | 1,365 in Grocery ( See Top 100 in Grocery ) 7 in Icing |
| Brand Name | Ingenious Edibles |
| Colour | White |
| Container Type | Bottle |
| Cuisine | General Baking |
| Customer Reviews | 4.5 4.5 out of 5 stars (649) |
| Customer reviews | 4.5 4.5 out of 5 stars (649) |
| Diet Type | Vegan, Vegetarian |
| Flavour | Flavourless |
| Item Form | Paste |
| Item Weight | 100 Grams |
| Liquid Volume | 100 Millilitres |
| Manufacturer | Ingenious Edibles |
| Manufacturer | Ingenious Edibles |
| Manufacturer reference | 53152M IE-WHITENER-100ML |
| Number of Items | 1 |
| Number of Pieces | 1 |
| Part Number | 53152M IE-WHITENER-100ML |
| Product Dimensions | 4.5 x 4.5 x 15 cm; 100 g |
| Region of Origin | Italy |
| Size | 100 g (Pack of 1) |
| Specialty | Vegan |
| UPC | 082652422898 |
| Unit Count | 100.0 gram |
M**K
Great product
Great product to use in buttercream before you add a colour. It works really well as it makes the buttercream white so when you then use the colour you want you get the colour you need. Always use this product now.
T**A
Nice addition to my baking collection, so i can get nice white icing.
Just used this item for the first time today after making a Christmas cake icing, it does make the icing a lot whiter, for a better finished effect on my cakes.
S**R
White Buttercream!
Worked as expected but needed a lot to get a whiter buttercream.
D**S
Amazing!
I've used a variety of brands before I came across this great product and the one I can more or less compare it with, is the wilton food colouring which unfortunately is no longer available. I purchased ingenious 14 times now and that was a game change from the first time. Seriously, highly recommended. The only thing I would point out is that the bottle isn't always completely full. It would also be great if the 500ml bottle was actually available. Indeed a great product with no after taste and good quality.
L**!
This works well!
This works to whiten icing! I was skeptical when a cake decorating influencer shared this but it definitely did the trick!
P**E
Great product
This is ideal for making icing sugar pure white , fab product
M**R
Not the best
Despite creaming my butter for 30mins which made it much whiter , i was reluctant to add huge volumes as it alters the consistancy of the butter cream , added more than i normally would and i did not see much of a difference to be honest
O**N
Nice
Think of this icing’s work
Trustpilot
2 weeks ago
4 days ago