Fudge Professional Everyday Clean Blonde Damage Rewind Shampoo, Daily Purple Toning for Blonde Hair, Bond Repair Technology, 250 ml

Best shampoo for blondes, keeps it nice and bright

Removes brassy tones

Great shampoo

The product does work well. I can see the yellow tones slowly disappear when I use. You only need a small amount too and it foams up great to cover all the hair. The only issue is, every time I use the product, I’ve noticed my hair goes really knotted and it is hard to brush. (I never have this problem with any other shampoo).

I use this shampoo on my bleached blonde hair to keep yellow tones at bay. This one is more gentle than the one that is not for every day. The smell is very nice, it keeps my hair healthy and the colour that I want. It lasts a long time too because you don't need much. It goes on purple but the suds are white. If you want a more intense toning shampoo I would get the black/gray coloured bottle from this brand that isn't the everyday one. I keep this shampoo stocked up as I love it so much. It was reccomended by my previous hairdresser, and I wouldn't use anything else now.

Best purple shampoo I’ve used for years to remove yellow tones leaving hair looking platinum.

Bit disappointed with this. Ive had Fudge products before for toning, and this really is the weakest. Even leaving it on for over five minutes does absolutely nothing. Using it everytime isn't really an option as it is very drying to my hair. Basically this really is just a purple coloured shampoo. Don't use it if you are expecting any form of result is my advice.

Fab, love this range! Smell is lovely, and when used with the conditioner I noticed a reduction in the brassiness of my lowlights, which had turned a little orange

This is a not a real fudge professional product, did absolutely nothing and the shampoo is nothing alike the real product. Don’t waste your money on this.

Been using this for yrs. Very good.

Perfektes Shampoo auch bei täglicher Anwendung geeignet, gut gegen Gelbstich bei grauem Haar

Hatte die große Dose davon,war super Das sieht aus wie verdünnt und bringt gar nichts..total enttäuscht Keine Weiterempfehlung

Ist nur so Helllila und nicht intensiv, früher war es dunkellila und viiiieel intensiver. Da jetzt alle Tuben geringfügig anders aussehen, ist das wohl jetzt so :(