---
product_id: 26140949
title: "Wella Professionals EIMI Rugged Texture | Matte Texturizing Paste with Strong Hold & Definition | Hair Styling Pomade | 2.53 Fl Oz"
price: "5373 kr"
currency: ISK
in_stock: false
url: https://www.desertcart.is/products/26140949-wella-professionals-eimi-rugged-texture-matte-texturizing-paste-with-strong
store_origin: IS
region: Iceland
---

# Wella Professionals EIMI Rugged Texture | Matte Texturizing Paste with Strong Hold & Definition | Hair Styling Pomade | 2.53 Fl Oz

**Price:** 5373 kr
**Availability:** ❌ Out of Stock

## Quick Answers

- **What is this?** Wella Professionals EIMI Rugged Texture | Matte Texturizing Paste with Strong Hold & Definition | Hair Styling Pomade | 2.53 Fl Oz
- **How much does it cost?** 5373 kr with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.is](https://www.desertcart.is/products/26140949-wella-professionals-eimi-rugged-texture-matte-texturizing-paste-with-strong)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

desertcart.com: Wella Professionals EIMI Rugged Texture | Matte Texturizing Paste with Strong Hold & Definition | Hair Styling Pomade | 2.53 Fl Oz : Beauty & Personal Care

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN  | B0175D5RDO |
| Best Sellers Rank | #38,206 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #456 in Hair Styling Gels |
| Is Discontinued By Manufacturer  | No |
| Item model number  | 81597018 |
| Manufacturer  | Wella Professionals |
| Product Dimensions  | 1.58 x 2.4 x 4.61 inches; 3.2 ounces |
| UPC  | 070018078513 |

## Product Details

- **Hair Type:** All
- **Item Form:** Paste
- **Liquid Volume:** 75 Milliliters
- **Product Benefits:** Styling paste for matte texture with strong definition
- **Scent:** Aromatic

## Images

![Wella Professionals EIMI Rugged Texture | Matte Texturizing Paste with Strong Hold & Definition | Hair Styling Pomade | 2.53 Fl Oz - Image 1](https://m.media-amazon.com/images/I/31qaKmQoQcL.jpg)
![Wella Professionals EIMI Rugged Texture | Matte Texturizing Paste with Strong Hold & Definition | Hair Styling Pomade | 2.53 Fl Oz - Image 2](https://m.media-amazon.com/images/I/41nocXrzA6L.jpg)
![Wella Professionals EIMI Rugged Texture | Matte Texturizing Paste with Strong Hold & Definition | Hair Styling Pomade | 2.53 Fl Oz - Image 3](https://m.media-amazon.com/images/I/41o5t7hP9BL.jpg)
![Wella Professionals EIMI Rugged Texture | Matte Texturizing Paste with Strong Hold & Definition | Hair Styling Pomade | 2.53 Fl Oz - Image 4](https://m.media-amazon.com/images/I/41u5Ul44-5L.jpg)
![Wella Professionals EIMI Rugged Texture | Matte Texturizing Paste with Strong Hold & Definition | Hair Styling Pomade | 2.53 Fl Oz - Image 5](https://m.media-amazon.com/images/I/61NXCa0e5OL.jpg)

## Questions & Answers

**Q: Is this product cruelty free, not tested on animals?**
A: Thank you for contacting Wella Professional. We value your loyalty to our brand. At Wella Company, we do not test our products on animals and are committed to ending animal testing across the beauty industry. All our products are safe and have been developed, manufactured and packaged in compliance with the laws, regulations, and guidelines that are applicable in each country in which we sell them. Some governments or agencies stipulate the testing of finished products on animals in accordance with local legal and regulatory requirements.

**Q: What are the first few ingredients listed?**
A: I do not recognize any of  them except for water.

**Q: It says to use on dry hair but can i use in wet hair too?**
A: I’ve only used on dry hair

**Q: Is this good for thick, straight coarse hair? I have a lot of layers so I need texture, but my hair ends up getting heavy and falling flat.**
A: Thank you for contacting Wella Professional. We value your loyalty to our brand. We would love to assist you by recommending the right products to help tackle your hair concerns. Could you please give us a call at 800-935-5273 so we can assess your hair length, style, etc?

## Frequently Bought Together

- Wella EIMI Rugged Texture Matte Texturizing Paste, Strong Definition, 2.53 oz.
- Wella EIMI Stay Firm Workable Finishing Hairspray, Lightweight Hold with Heat And UV Protection, 9 oz.
- Wella EIMI Sugar Lift Spray, Add Volume And Natural Lift, Obtain A Matte Finish Look, 5.07 oz

---

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**Shop now:** [https://www.desertcart.is/products/26140949-wella-professionals-eimi-rugged-texture-matte-texturizing-paste-with-strong](https://www.desertcart.is/products/26140949-wella-professionals-eimi-rugged-texture-matte-texturizing-paste-with-strong)

---

*Product available on Desertcart Iceland*
*Store origin: IS*
*Last updated: 2026-03-18*