What is L’Oreal Preference haircolor?

Preference provides up to 9 weeks of fade-defying, luminous color, with natural-looking highs & lows, and beautiful gray coverage. The kit also has a color protective Shine Protect Conditioner so hair is left soft and silky to the touch.

What has changed with the new formula?

New and improved Superior Preference Hair Color now provides up to 9 weeks of fade-defying color with a new, no-drip texture to allow for a more precise application.

What is the difference between L’Oreal Preference and L’Oreal Excellence haircolor?

Preference is a liquid gel color that provides fade-defying color for up to 9 weeks. For multi-dimensional, salon-inspired results, use Preference. Excellence is a crème color that provides 100% gray coverage. To cover resistant grays, use Excellence

Which L’Oreal Preference shade should I choose?

There is a shade guide included on the back of each pack to show the color results depending on your starting hair color. Color result may vary depending on your starting hair color and condition.

What should I use to maintain my hair color?

To maintain your salon-inspired results, we recommend using L’Oreal Paris Everpure Bonding Shampoo and Conditioner.

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L’Oréal Paris L'Oreal Superior Preference Fade-Defying Color + Shine System, 5MB Medium Auburn(Packaging May Vary), Pack of 1,

L’Oréal Paris L'Oreal Superior Preference Fade-Defying Color + Shine System, 5MB Medium Auburn(Packaging May Vary), Pack of 1,

Product ID: 259699520

Details

Brand
L'Oreal Paris
Colour
5MB Medium
Item form
Cream
Package information
Box
Product benefits
Color

⏳8 weeks fade-defying color

🌈50+ luminous shades

🛡️UV filter & antioxidant care

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5711 kr

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Sold byAmazon IcelandDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

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Description

✨ Own your glow with color that lasts and shines bright! 🌟

ALCOHOL FREE FORMULA - Gentle on all hair types, delivering rich color without harsh chemicals.
UV SHIELD TECHNOLOGY - Protect your color from sun damage with built-in UV filters.
LONG LASTING BRILLIANCE - Enjoy vibrant, fade-defying color that stays radiant for up to 8 weeks.
NOURISHING CARE SUPREME - Infused with Camelina Oil and Vitamin E for deep conditioning and protection.
SIGNATURE SHADE SPECTRUM - Choose from over 50 luminous shades to express your unique style.

L’Oréal Paris Superior Preference Fade-Defying Color + Shine System offers a permanent hair color solution with a unique translucent gel formula and Care Supreme Conditioner. Available in over 50 shades, it delivers rich, long-lasting color with up to 8 weeks of fade resistance, enhanced shine, and UV protection, all while nourishing hair with Camelina Oil and Vitamin E in an alcohol-free, conditioning formula.

Specifications

ASIN	B071F2F6WZ
ASIN	B071F2F6WZ
Best Sellers Rank	#78,421 in Beauty ( See Top 100 in Beauty ) #1,012 in Permanent Hair Color
Brand Name	L'Oreal Paris
Color	5MB Medium Auburn
Container Type	Box
Customer Reviews	4.5 4.5 out of 5 stars (2,034)
Customer reviews	4.5 4.5 out of 5 stars (2,034)
Date First Available	24 June 2020
Full Cure Time	8 Weeks
Hair Color Permanence	Permanent
Hair Type	All
Item Form	Cream
Item Weight	0.4 Ounces
Item model number	173266
Manufacturer	LORBS
Manufacturer	LORBS
Manufacturer Part Number	071249253090
Material Features	Compostale
Material Type Free	Alcohol Free
Model Number	173266
Number of Items	1
Product Benefits	Color Protection
Product Dimensions	5.84 x 9.14 x 15.75 cm; 11.34 g
Recommended Uses For Product	Softening
Suitable Hair Color	All Hair Colors
UPC	071249253090
Unit Count	1 Count

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Our prices include the product cost, international shipping, import duties, customs clearance, and local delivery charges. We handle all customs and import procedures, ensuring there are no hidden fees upon delivery. PRO members receive additional benefits including free shipping.

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5711 kr

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In stock

Sold byAmazon IcelandDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to Iceland.

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