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๐ Elevate your recipes with natureโs vegan gelatin superstar!
Now Real Food Agar Powder is a 2 oz vegan, non-GMO, and gluten-free gelatin substitute derived from marine red algae. Ideal for thickening soups, jellies, desserts, and baking, it offers a fast-setting, plant-based alternative trusted by home chefs and professionals alike. Packaged in the USA by a family-owned company since 1968, itโs kosher certified and allergy-friendly, making it the perfect choice for conscious culinary creators.



| ASIN | B000MGSJ5A |
| Allergen Information | Dairy Free, Gluten Free |
| Allergen information | Dairy Free, Gluten Free |
| Best Sellers Rank | #27,995 in Grocery ( See Top 100 in Grocery ) #87 in Pudding & Dessert Mixes |
| Brand | NOW |
| Brand Name | NOW |
| Coin Variety 1 | Gelatin |
| Country of Origin | USA |
| Cuisine | Asian |
| Customer Reviews | 4.5 out of 5 stars 4,238 Reviews |
| Diet Type | Kosher |
| Flavor | Agar |
| Global Trade Identification Number | 00733739064103 |
| Item Form | Powder |
| Item Package Weight | 0.09 Kilograms |
| Item Type Name | HEALTH_PERSONAL_CARE |
| Item Weight | 2 Ounces |
| Item weight | 2 Ounces |
| Manufacturer | Now Foods |
| Material Features | Vegan |
| Material features | Vegan |
| Model Number | P5477 |
| Number of Items | 1 |
| Part Number | P5477 |
| Size | 2-Ounce |
| Specialty | Vegetarian |
| UPC | 733739064103 |
| Unit Count | 57 Grams |
| Unit count | 57 Grams |
S**D
Good
Good
R**.
Awsome for Vegan Receipt
Awsome for Vegan Receipts
S**9
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ูุณุชุฎุฏู ูู ุตูุงุนู ุงูู ูุณ ูููู ุณุนุฑู ุบุงูู ูู ู ุชุฌุฑูู
A**I
Good for vegan
Good for vegan
S**.
Great for "jello"
Friends and I held a themed drinks night where I made jello shots in petri dishes for my major, but some of my friends are vegan. We use agar powder in the lab irl and this was a great gelatin alternative which set quickly and did not have any funky taste, smell, or texture. Happy with how they turned out, this agar powder worked great!
A**R
I am loving it
It is an awesome product just remember a little goes a long way. I only got 2oz cause I am a skeptic. I am still using 2oz and fining many ways to use it. However be aware you do need to sugar with it. Otherwise might have funky after taste. I bought no sugar added apple juice no sugar to make apple jelly it is Japan's version of jello but no gelatin which I find how gelatin is made disturbing. The agar did work provided I had done my homework prior. It was a lot like jello jigglers however I did not after taste as I hadn't added sugar. It wasn't a good or bad after taste just the that's a bit weird type after taste. Now I know sugar is a must and am gaining understanding of product you have to experiment with it to fully understand it. Today used it to make egyno white substitute next to tackle is gummy candies.
Y**A
Great value product whenever you need good quality agar agar.
I actually didn't buy this product because I was vegetarian. I love meat and have no problem using gelatin for most of my jelly-like desserts. However, some of the recipes I wanted to try out needed agar agar rather than gelatin because it required the gelling ingredient to be boiled in a sugar syrup; I would not have been able to substitute gelatin in this case, as it loses all its gelling abilities once it boils. I have used this agar agar for numerous recipes and am very happy with my purchase. Not sure what strength this product is, but the end texture of my foods has never left me feeling as if it was too weak. Great price for the amount of agar agar you are getting. It says on the bottle there are 38 servings of 1/2 tsp of agar agar, which would also mean there are 19 servings of 1 tsp of agar agar. I bought this item in March 2021, and the expiration date/best-by-date is 01/2024. Not sure how often they change their product stash, but for me this means that my agar agar would last 4 years. That might be important to some of you who might not use it that often. I know I personally purchased this smaller batch (2 oz) rather than most of the other agar agar powders on Amazon were selling (4 oz) because I was afraid I would end up wasting the product if I didn't use it frequently. There is also no smell coming off it (unlike gelatin, which has a slight smell) and it is just as colorless as gelatin, so it will not affect the end color of your foods. Overall highly recommend this product if needing to use agar agar in recipes.
B**T
Better than Agar Flakes
I have now used this to make vegan gummy bears, creme brulee, pumpkin pie, and agar fruit snacks. This is far superior to agar flakes, although those will do in a pinch. Measuring this is easier and it dissolves more easily. Overall, I just get better results with this. Agar is used in a lot of Japanese food and also as a thickener for vegan and vegetarian foods. It doesn't produce quite as 'springy' a texture as gelatin, but then again, gelatin is disgusting. Agar produces a thick texture (a bit like cornstarch would), with a slight resistance (a tiny bit like gelatin). I haven't mastered gummy bears (I think they require carnauba wax and corn syrup), but I do think this works great if you use just a bit for pie or traditional Japanese agar fruit snacks.
M**Y
Vegan Deviled Eggs
Worked famously for vegan deviled eggs! Egg whites had a texture soooo close to real egg. Now I just need to figure out some other uses for it!
Trustpilot
3 days ago
2 weeks ago