

✨ Glow like you mean it — prime, perfect, and own your radiance! 🍉
W7 It's Glow Prime Radiant Face Primer is a hydrating, pore-minimizing liquid primer infused with natural watermelon extract. Designed by professional makeup artists in London, it creates a smooth, radiant base with subtle pink undertones that enhance makeup wear and longevity. Suitable for all skin types and cruelty-free, this primer is a must-have for a flawless, glowing complexion.





| ASIN | B08FSSRNJJ |
| ASIN | B08FSSRNJJ |
| Best Sellers Rank | 8,813 in Beauty ( See Top 100 in Beauty ) 35 in Face Primers |
| Brand | W7 |
| Colour | pink |
| Country of origin | China |
| Customer Reviews | 4.1 4.1 out of 5 stars (500) |
| Customer reviews | 4.1 4.1 out of 5 stars (500) |
| Date First Available | 3 Dec. 2021 |
| Format | Liquid |
| Item model number | ITSGLOW-06-FBA |
| Item model number | ITSGLOW-06-FBA |
| Item weight | 1 Grams |
| Manufacturer | W7 Cosmetics (2014) Ltd |
| Manufacturer | W7 Cosmetics (2014) Ltd |
| Package Weight | 0.05 Kilograms |
| Package dimensions | 16 x 5 x 3 centimetres |
| Skin type | All |
| Speciality | natural |
| Volume | 1 Millilitres |
S**E
Take my money!
Love this product, it should be in every makeup bag! The glow is epic, quality that matches the best make up experts, easy to apply with no stickiness, quick drying and great value for money! Take my money!!
M**A
Glowy
I love the glowy tint it leaves but it doesn’t come through light coverage, good value however it is cheaper in b&m.
D**B
Value for money
Love this primer, gives a nice glow
T**G
Natural glow, not excessive shine.
I purchased this item thinking it was a budget buy. I wasn’t expecting much to be honest. I was very surprised. This glow sits perfectly under a foundation and it gives a beautiful glow. Not the shiny, I have tons of makeup glow. Just a beautiful youthful glow. Discreet kind of glow. Definitely a great buy.
J**N
Radiant
The item is lovely, makes my skin glow which is great, smells a bit like watermelon which i love, only issue is that the pump does not work, i have had to screw the lid off and try and use as little as possible, just hope it lasts as long and not dry up.
M**5
Fab on my 2nd tube
Love this great shade - I use it with 1 spot of foundation for a basic cover .
J**E
Awful
Awful, pump dose not work. Would not recommend
K**H
Nice product
Quick delivery. Nice prima. Goes on smoothly. Recommend.
E**A
Denna är bra och håller sminket på plats!
W**U
I honestly don't use this as a primer; I need more hydration. My hack? I mix it with my foundation (right now that's Tarte Amazonian Clay - full coverage is my jam!) and apply that with a moistened sponge. It gives just the right amount of glow and a little extra dewiness. I haven't noticed it causing separation of my foundation, no matter which one i've mixed it with. I've ordered this product twice and it's been consistent. There's lots of product! I unscrewed the top on my first tube when it stopped pumping and there was plenty left. I'm a Sephora and Ulta girl, I like the high-end stuff, but this does everything you could want for a very reasonable price!
E**R
I tried this when NYX stopped carrying their Bare With Me Cannabis Sativa Seed Oil Radiant Perfecting Face Primer. I used that forever. It's a great replacement, although the consistency of this product is much thinner but I mix it with my foundation and it gives a really nice glow. Great replacement and the price is even better
M**.
Great product to wear on its own before a workout or out running errands, but amazing for underneath makeup! A little goes a long way, and gives a nice tanner glow than if I did not use. I avoid my forehead as it gets oily fast and this will add to it, but looks even regardless. Takes my makeup to the next level... just make sure to wash or wipe hands after as it will get all over.
J**N
I love how glowy and smooth this primer is. It looks amazing without using foundation as well. My only dislike was the bottle was broken so the pump wouldn’t work .
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