Zinsser Bulls Eye 1-2-3 Plus Spray Primer, White, 13oz | Bulls Eye 1-2-3 Plus spray primer, 13oz, White. High-hide stain-blocking spray primer for all surfaces; bonds without.

Seems to be pretty good primer for color coat. Covers well and keeps the color coat true color. Top coat seems to grip well. It sands very easy as it is a bit soft. Sprays well in warmer temperatures

Best primer I’ve ever used. This will make your colors really pop.

Used on a cabinet before I applied chalk paint. It worked very nice.

This is a very easy to use primer because you spray it on. It seems to be durable and covers well. But it takes quite a while to dry. It is not as sandable as normal primers I'm used to

Fast and color blocking coverage. Wide spray pattern putting out a lot of material. Far superior coverage than competing brand. Much better at covering colors like knotholes or darker grain than competitor. Zinser has been the go-to primer for decades. This is no exception.

Good heavy primer.

I used this primer after I already painted, which is definitely backwards, I know. I had damage on my apartment wall from an adhesive hook, and in the rush to fix it, I sanded it, touched it up with paint, and only remembered the primer after the fact. By that point, I could still see a faint mark on the wall, and I figured, well, may as well try the primer and hope for the best. And the best happened. Within two hours, I literally couldn’t tell where the scrape was anymore. This primer completely blended the spot into the rest of the wall. I wouldn’t tell anyone to follow my order of operations, but if you mess up like I did, this might still save the day. It turned out to be the final step that pulled everything together. Might be the real MVP of the whole fix.

Excellent product, after 4 coats the deep stain on my celling was gone